Traci Poortenga

Vice President

As a vice president, Traci provides strategic leadership and direction for marketing and business development. Traci is responsible for the marketing team and the firm’s social media presence, website development, advertising, branding, niche marketing, business development, event planning, and all external and internal communication for Van Wyk.

Traci has more than fifteen years of insurance and marketing experience and is a graduate of Davenport University with a BBA in marketing.  She holds her Property and Casualty insurance license and has achieved the Certified Insurance Services Representative (CISR) designation.